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Using Freebies to Grow Your Coloring Page Email List
Using Freebies to Grow Your Coloring Page Email List
One of the most effective ways to build an audience for your coloring page business is by offering valuable freebies. A freebie is a downloadable gift—usually a sample coloring page—that your visitors receive in exchange for their email address. This simple strategy can supercharge your email list and help you build lasting relationships with your fans.
Here’s how to use freebies to grow your list and increase your sales.
1. Why Offer a Freebie?
People love free stuff, especially when it gives them a taste of your quality and style. By giving away a sample, you:
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Build trust with your audience
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Showcase your creativity
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Start a relationship with potential customers
Once they’re on your list, you can market to them again and again.
2. What Kind of Freebies Work Best?
Stick to something simple but appealing. High-quality coloring pages related to your niche are perfect.
Ideas for freebies:
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A themed coloring page (like a holiday or seasonal design)
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A mini coloring book (3–5 pages)
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A printable coloring calendar or bookmark
Make sure it reflects the same style as your paid products.
3. Create a Signup Funnel
You’ll need a way to deliver the freebie automatically.
Tools you can use:
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MailerLite (free and easy to set up)
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ConvertKit (great for automation)
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Flodesk (visually stunning)
Steps:
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Create a landing page with a short description of your freebie.
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Add a signup form to collect emails.
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Set up an automated email to send the freebie download link.
4. Promote Your Freebie
Get the word out by sharing your freebie where your audience hangs out.
Promotion ideas:
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Add the signup link to your blog posts
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Post about it on Pinterest with a mockup
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Share on Instagram stories or bio
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Offer it in Facebook groups (if allowed)
You can even run a small ad campaign to promote it.
5. What to Do After Someone Signs Up
Once someone joins your list, don’t let them go cold.
Email ideas:
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A welcome email with your story and product links
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A short series that explains how to use your coloring pages
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Monthly newsletters with tips, updates, and new releases
Nurture your list like a community, not just a customer base.
Final Thoughts
Freebies are more than giveaways—they’re the door to long-term relationships with your ideal customers. By offering a beautifully designed, relevant freebie and following up with engaging content, you’ll grow a strong email list full of fans who are excited to buy your coloring pages again and again.
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