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How to Use Pinterest to Drive Thousands of Views to Your Coloring Pages
How to Use Pinterest to Drive Thousands of Views to Your Coloring Pages
When it comes to marketing your coloring pages online, Pinterest is a hidden goldmine. With over 450 million active users—many of them searching for creative, printable, and calming content—it’s the perfect platform to promote your digital coloring pages. Even better? You don’t need a huge following to see serious traffic.
In this guide, we’ll walk you through exactly how to use Pinterest to drive thousands of views to your Etsy shop, Gumroad store, or personal blog.
Step 1: Set Up a Pinterest Business Account
Before posting anything, convert your account to a Pinterest Business account. It’s free and gives you access to analytics, rich pins, and ad options.
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Visit business.pinterest.com
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Fill in your niche and link to your store or blog
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Add a professional logo and banner
This sets the stage for Pinterest to take your content seriously.
Step 2: Optimize Your Profile for Coloring Content
Pinterest is a search engine, so keywords are everything.
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Use phrases like “printable coloring pages,” “mandala art,” or “relaxation printables” in your bio
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Create relevant boards like “Coloring Pages for Adults,” “Holiday Coloring Sheets,” or “Mindfulness Printables”
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Pin content to each board regularly
Your goal is to train the Pinterest algorithm to associate your profile with coloring content.
Step 3: Create Click-Worthy Pins
Great pins = more clicks. Use Canva to design scroll-stopping pins that stand out.
Design tips:
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Use tall images (1000 x 1500 px is ideal)
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Add bold, easy-to-read text like “Free Printable Coloring Page!”
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Include your website or store URL
Create multiple pins for each product to test what gets more traction.
Step 4: Add SEO to Every Pin
When uploading a pin:
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Write a clear, keyword-rich title
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Use a detailed description with relevant tags like #printables #coloringpages #digitaldownloads
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Add your link to Etsy, Gumroad, or your blog post
Pinterest SEO works just like Google—it may take a few weeks, but traffic grows over time.
Step 5: Use Idea Pins and Video
Pinterest now supports Idea Pins and short-form videos. Use them to:
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Show how your coloring page looks when printed
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Record a short time-lapse of someone coloring it
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Share your creative process with AI tools
These formats boost engagement and keep viewers on your content longer.
Step 6: Stay Consistent
Pinterest rewards active users. Try:
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Posting 1–3 pins daily
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Scheduling your posts using Tailwind or Canva
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Reviewing analytics monthly to see what’s working
Over time, your views will snowball.
Bonus Tip: Offer a Freebie
Create a landing page with one free coloring page download. Link to it from your pins and collect emails for future promotions.
Final Thoughts
Pinterest isn’t just for recipes and weddings—it’s a powerhouse for digital products like coloring pages. With the right strategy, you can drive thousands of views and steady sales without spending a cent on ads.
Start pinning today, and watch your coloring business grow one click at a time!
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